Ideas for Places to Market Your Books

Writers are creative people, and sometimes, you need to think outside the box when you’re trying to find ways to market your book. Make a list of the themes in your book and look for places that share your interest.

  • If your book has a theme related to a museum or historic site, approach the gift shop manager about carrying your book.

  • Look for local gift, craft, or other stores that would be willing to showcase your book. We did a book signing outside of a Hallmark store one Saturday before Mother’s Day, and we sold a lot of books that were perfect for gifts.

  • For our wine and cocktail-themed anthologies, we did a lot of signings at local wineries.

  • Many campgrounds and state parks have stores and gift shops.

  • Look for book clubs that will feature you and let you visit.

  • Research organizations and clubs with interests covered in your story. They may be willing to feature you in a newsletter or ask you to speak at an event.

  • Don’t forget the organizations that you belong to (e.g. clubs, houses of worship, alumni groups). Let them know about your book. Many have news and announcements for their members.