How to Increase Your Facebook Following - Tips for Authors
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Here are some ways to increase your Facebook following on your author/fan page.
Open your personal page and search for your author page. Open it. Locate the ellipse at the top (….) and select Invite friends. You can choose names from the list or search for a specific person. Facebook does limit the number of people you can invite in one day.
Watch who likes and shares your posts on your author page. On your author page, click on the like and other icons. A page will appear with a button to invite those who don’t already like your page.
Put the link to your author page in your email signature. You’d be surprised at the number of people you correspond with regularly who don’t’ know you’re a writer.
On your author business card, make sure to list the key social media sites where they can find you.
Make sure you have links to all your key social media sites on your website.
Use your author account to like and comment on others’ posts. You want to be social. I was commenting only from my personal site. Now, I set aside some time each day to make sure I do it from my author page, too.
When you create your author page/account. Try to keep your name as easy to find as you can. If you use underscores, numbers, or other punctuation, it makes it harder for people to find you and tag you.
Check your newsletter and make sure to include links to all your social sites. I use Mail Chimp, and it lets me create the icons and links at the bottom of each edition.
If you’re in writing and promotional groups, many will let you post your links to increase your followers. This is a good (free) way to get the word out about your work.
